Shubh Makes History on Billboard Canada Cover, Redefining Global Punjabi Music

The Brampton-based Punjabi artist becomes only the second Indian to land a solo Billboard Canada cover—without a label, without PR, and with 3 billion streams to his name.

Image Courtesy of Billboard Canada

In a defining moment for global Punjabi music, India-born, Brampton-raised artist Shubh has become only the second Indian—and second Punjabi—to appear solo on the cover of Billboard Canada. It’s a powerful statement not just for his journey, but for a whole generation of artists who are changing the game without industr…